picks.ad · first picks soon · Subscription apps only, no games
The 10 best app ads this week, and why they work
Every week we pick the 10 best ads from small subscription apps (habits, health, sleep, fitness, learning, money and more) and say in three short notes why each one works.
- 11▸1A
- 2▸2A
- 3▸3A
- 4▸4A
- 5▸5A
- 6▸6A
- 7▸7A
- 8▸8A
- 9▸9A
- 10▸10A
The first week of picks is coming soon.
How to read each pick
Every pick has three notes, one for each part of the ad.
- Hook
- The first 3 seconds: what makes you stop scrolling.
- Offer
- What the app promises you, and the price or the free trial.
- Ending
- What the ad asks you to do at the end.